Finding ways to make your outdoor space more profitable may seem like a challenge, but there is a science described as 'revenue-based design.' Whether you're reviving an ailing commercial clubhouse or opening up a new area, an exceptional outdoor space may mean the difference between your business surviving or thriving. However, a revamp doesn't have to be extremely expensive -- even small options such as updating the upholstery on your cushions can brighten up the space and pay big dividends.

Add Comfortable Furnishings

Don't have an outdoor bar in your clubhouse, or only have hard iron chairs? Adding a comfortable space for your customers to relax may be the first step in creating a welcoming and warm environment that will encourage people to linger (and add to their bar tabs). Create a flexible space that can be adjusted to meet the needs of groups of various sizes, or that can be reconfigured for a corporate retreat or dinner. Having an elegant space available to tempt your lunch guests to come back over dinner may be as simple as adding more comfortable options such as cushions on your chairs or updating your upholstery for the seasons. Dated, old looking fabrics that appear ripped or faded do not offer an appealing place for your guests to congregate. 

Smart Lighting Options

If your space is too dim, you risk falls or other stumbles in the long evenings, while bright lights may feel too harsh and cause eye strain. Cater to your customers by creating an ambiance that not only allows them to look their best (think moonlight and muted lighting) but also provides safe footing throughout the space. Lighting needs to be carefully configured to meet building code guidelines, but ensuring that you have a blend of overhead lighting, path lights and discretely placed spotlights sets just the right tone. 

Warm it Up, Keep it Cool

No one wants to be shivering in the dark during dinner or cocktails -- so adding a warming lamp may be the way to go! Fire pits are another option that has become even more popular in recent years. Just as you don't want your guests to freeze in the evenings, you don't want them sweltering hot in the afternoon sun, either! Invest in proper shading to keep people from getting sunburned and frustrated before they've had an opportunity to finish their cocktails. 

When you're ready to upgrade your space, contact Cushion World. We can help you define the ultimate outdoor experience for your commercial space with maintenance-free outdoor furniture that your guests will love! Create a pop of color with creative fabrics or give your old outdoor cushions a much-needed upgrade. Your outdoor upgrade will pay off in spades as your guests enjoy extending their stay in your comfortable and classy space.